Law 12: Use selective honesty and generosity to disarm your victim
- One sincere move will cover over a dozen dishonest ones.
- Honesty can bring down the guard of suspicious people.
- Open their shield with honesty, then deceive.
Selective generosity should be used as positive reinforcement for good behaviour. I like to keep a bit of chocolate on me. If a bitch goes and makes me my coffee I’ll offer her some of my chocolate and a bit of attention. If she is NOT annoying or I find her genuinely pleasant, I’ll give her attention/chocolate. Sounds hilarious but it’s amazing what your attention and a bit of cheap chocolate can do to alter other people’s behaviour, women particularly. It’s completely harmless and if anyone notices it and calls you on it you say “Well you don’t give people things who won’t do things for you, do you?” spinny spin spin, plausible deniability and a chuckle is all it takes.
Selective generosity can also be about making people feel indebted to you. The reverse law is law 40 – “despise the free lunch.” It basically plays on the Benjamin franklin effect (google it) so that people give you back more than you gave them at a later date. Like say when we first meet I insist on buying all your drinks. First impressions are strong. The next 3 times you meet me you’ll probably be happy to get at least half my drinks, which will total more than what I got you the first time. Why? Because your first impression of me was I was such a generous guy now it has clicked in your brain you don’t mind getting me stuff because “I’m the kinda guy who would do that for you.” And as long as I’m not obvious about trying to get free stuff out of you, you won’t care (unless you’re the kinda guy who is dirt poor, but then you’re gonna be frugal and rarely socialise anyway.)
As a businessman who is even mildly successful you should always budget some money for taking people out to lunch. Not just any people, not women, but people who you want contracts from. Always pay for their food, charm the fuck out of them, that’s how you get big deals and get paid. Fuck if you cant get a direct meal you may have to do that with their right hand just so you can go and do the whole thing all over again with them once the right hand “OK’s you.” Some businessmen are cautious like that and get people to do stuff like meet potential clients on their behalf because that person is unproven and they don’t wanna waste their own time vetting the guy. Take note tradesmen, you can’t take the building site demeanour into the damn restaurant.
Selective honesty is a deeper topic, I wanted to keep this brief so I’m not going to say much more other than lies can borrow credibility from half-truths, trickle truth is a form of selective honesty (admitting to something less contemptible that you did while omitting the worst that you did.)
Also, if someone is suspicious of you/low trust, being really forthcoming about loads of information that cannot be weaponised against you (it’s too impersonal, or you’ve just made it all up) is a good way to win trust.
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